Our Services
Luminary Group’s specializes in marketing and licensing iconic and legendary personalities, asset optimization, policing, and expert witness services. We represent some of the most valuable rightsowners in the industry, and we routinely work with the world’s premier advertising agencies, product manufacturers, sports leagues, professional and minor league teams, organizational bodies, charities, and law firms. Luminary Group’s clients require a written agreement governing all authorized uses. Absent a written agreement, there is no permission to use a Luminary Group client, as is customary in responsible intellectual property licensing and management.
Licensing and Marketing
Luminary Group develops customized licensing and branding strategies for its clients to create new income streams or maximize existing ones. Doing so enhances the long-term value of our clients’ assets. These strategies are applied to areas such as:
- Merchandise programs
- Advertising campaigns
- Endorsements
- Sponsorships
- Promotional strategies
- Movies and Documentaries
- Social media
- media and rights clearances
Expert Witness and Valuations
Our experience and qualifications are often sought after by leading law firms for Right of Publicity or NIL infringement valuations, expert witness engagements and consulting. Some of the areas we navigate include:
- litigation valuations
- estate planning
- divorce proceedings
- business transfers
- tax matters
- merchandise, advertising & promotional campaigns
Policing
Infringements undermine licensing and branding efforts, and policing is a critical component in protecting intellectual property.
And yet, few licensing agents have the experience to provide this service properly. Luminary Group is adept at assessing such matters.
